The
Problem

We where tasked with the challenge to create some animations over live action footage to reveal the newest Absolut Puerto Rico special edition label, using the nature concept was a must. 

The
Solution

We based all of the animation elements out of the low poly concept of the label, that concept was created to show the idea of rebuild after hurricane María. Using some of Puerto Rico’s most iconic elements like the Yunke and its nature, we animated and composed a final piece to release the campaign.

Credits

Animation Direction: Juan M. Duque

Animation: Mikimvi, Juan M. Duque, Ulises Ramos

Original Music & Sound: Piquete 

Artwork & Desing: Isabella Manjarres & Stefany Gonzalez

Agency: Sup3rnova